Visual Identity | Media Kit | Brand Collaterals | Website

As the primary content creator at Crystal Richard & Co., I worked closely with Crystal Richard to refresh her branding and website for her boutique PR company. My responsibilities spanned from crafting her brand story to designing social media graphics, slide decks, and custom illustrations. I am fortunate to play a key role in developing engaging and strategic content that not only showcases Crystal's unique stories and accomplishments but also fosters connections with her diverse clientele, inviting them to be part of her world.

Project Goal: To amplify Crystal Richard's PR brand while also fostering connections with her diverse clientele. The branding needed to establish a connection with her previous logo while also reflecting her love for the East Coast.